Why does the same dress show different effects in different scenes? Why is this? We have found that the lighting of the clothing store is very bright. The clothes are displayed in different areas of the store, because they know the charm of lighting in the space. In fact, reasonable lighting effect is as important as good clothing in the store. If your clothes are good, but there is not enough light to restore the original color of the clothes, the clothes will not show its value. In our clothing store, there are clothes on display in the window and clothes on display. If there is no lighting of key lights, it cannot show the charm of clothes. Under the high light, the clothes fully display the original colors and details in front of customers. It can attract customers and mobilize their desire for purchase.
How to design lighting in different areas of clothing stores? In fact, lighting effects can be designed in the following ways, and customers will naturally increase after the effects are achieved.
01. Lighting design of window model area
For example, our clothing shop is divided into window model area, clothing display area, fitting room and other spaces. Like our shop window, it shows the image of our entire shop. The role of fake models is to show the lines and details of clothing to customers in a form similar to human beings. In our shop window, we use spotlights to illuminate, which has the advantage that the light can shine down from above and produce shadows, Thus, the model's display is clear, more three-dimensional, and focuses on attracting customers passing by.
02. Lighting design of clothes display area
In the clothes display area, the high display lights, downlights or spotlights are used to make the lights hit the clothes. The difference between downlights and spotlights is that the angle can be adjusted. In fact, the effect of the two lamps is good. The type of lamps is installed according to the specific design of the store. The key is to select the high display lamps to restore the original color of the clothes.
03. Lighting design of fitting room
The fitting room adopts the method of installing lights on both sides to shrink the shadow of the abdomen through the lights on both sides, presenting a more perfect effect of clothing upper body.
According to the positioning of the store, different lights are designed to better display the quality and texture of the clothing. Through the lighting design, a high-end luxury atmosphere or a clean and simple space is created. Good lighting effects can more fully display the details of the clothing and provide customers with a warm and comfortable shopping space; At the same time, it can also drive the light environment of the store space, promote customers to enter the store to watch, and attract customers to buy products.
If you have any questions about the lighting design of the clothing store , please consult with seeposh.
